Most marketers think social media is an appropriate platform to promote their B2C brands. However, the real fact is that it is also one of the best platforms to promote B2B products. Nowadays, social media has become the most sought-after media amid B2B marketers to construct relationships as well as to make knowledgeable decisions. The …
Social media has become a very important component of Internet marketing. Having a strong social media presence can potentially improve your brand reputation, customer engagement, brand awareness, and even help you to provide an efficient customer support. However, for your social media presence to be truly effective, it must be seen as a credible and …
Tips for creating Trustworthy Social Media Presence Read More »
Having a lot of fans may not increase sales immediately, but it should at least increase the strength of your brand through reputation management, improved customer support, and the conversion of fans into advocates. Over time those tactics can grow sales. Your initial goal, however, should be to expand your reach, provide relevant information about …
We are at the brink of at the tectonic shift in the digital marketing. The bloom in Internet of Things (IoT) is finally year. It will help us analyse, predict, and respond to many customer behaviour in every possible market and way. But first, let’s know, what is Internet of Things (IoT)? Internet …
Predictions for IoT and Digital Marketing Convergence Read More »
In digital marketing, you always have to keep ahead of the curve ball and know about the trends that influence the business and industry. Technology moves so fast, if you don’t have finger over the pulse, you may miss it out. The key to success is to develop a marketing strategy that delivers amazing customer …
Digital Marketing Trends that will dominate 2018 Read More »
Many B2B companies are trying to get results from the campaigns they are running on SEO, social media, email marketing, and content marketing, But it is easier said than done. Every campaign requires a solid strategy behind it to work the whole way and come back full circle. Email marketing, social media promotions, content marketing …
Social Media marketing is non-existent when it comes to Business-to-Business vertical. As many companies don’t see the use of it for their smaller target and often miss out the ability to reach more eyeballs. Social media is pervasive force in today’s time and its usage is growing steadily. B2B market isn’t left unaffected and can …
