People are very much familiar with the term Word-of-mouth. Shortly referred to as WOM, it is being used by people to talk about their feelings, experiences, and requirements. Digital marketers often use WOM to talk about their brands, merchandise, and services. Nowadays, the role, patterns, as well as the impact of WOM have developed due …
Most marketers think social media is an appropriate platform to promote their B2C brands. However, the real fact is that it is also one of the best platforms to promote B2B products. Nowadays, social media has become the most sought-after media amid B2B marketers to construct relationships as well as to make knowledgeable decisions. The …
Social media has become a very important component of Internet marketing. Having a strong social media presence can potentially improve your brand reputation, customer engagement, brand awareness, and even help you to provide an efficient customer support. However, for your social media presence to be truly effective, it must be seen as a credible and …
Tips for creating Trustworthy Social Media Presence Read More »
We are at the brink of at the tectonic shift in the digital marketing. The bloom in Internet of Things (IoT) is finally year. It will help us analyse, predict, and respond to many customer behaviour in every possible market and way. But first, let’s know, what is Internet of Things (IoT)? Internet …
Predictions for IoT and Digital Marketing Convergence Read More »
In digital marketing, you always have to keep ahead of the curve ball and know about the trends that influence the business and industry. Technology moves so fast, if you don’t have finger over the pulse, you may miss it out. The key to success is to develop a marketing strategy that delivers amazing customer …
Digital Marketing Trends that will dominate 2018 Read More »
